At a time when many businesses are restructuring and many more shutting down for good, the current health pandemic we find ourselves in the midst of doesn’t seem like the rosiest time to be launching a business, does it?
Thing is, though, while it may appear like you’re going against the grain, starting an NYC moving company during Covid-19 may not be such a bad idea after all.
Reason?
Well, for one, 2020 has seen an exodus of New Yorkers fleeing the city in favor of more affordable states like Pennsylvania, with others venturing further out interstate. The moving business, deemed an essential service in New York, has therefore witnessed a major boom during the pandemic.
So, won’t the bubble burst?
Well, the thing about NYC is that the moving industry here is very well developed compared to most other parts of the country. While Covid-19 may have prompted many to pull up stakes, moving in NYC is generally a thriving business all year round.
If you suddenly find yourself with more time on your hands during this period, or have lost a job, or probably made a resolution during the lockdown to start a side hustle, there are few better business ideas right now than starting a moving company.
Question is, what exactly do you need to do to get the business off the ground?
Step-by-Step Guide to Starting a Moving Business in NYC
Here are the most important points you will need to address when starting a moving company in NYC.
1. It all starts with a business plan. Create a solid business plan that addresses everything from the structure of the business, to the source of funding, the list of services you’ll be offering, an analysis of the market, analysis of the competition, your marketing plan, sales strategy and financial projections. Be thorough with your business plan as it will serve as a handbook by which you’ll run your business.
2. Get a business permit.
3. Invest in moving equipment. Purchase a van or truck or find someone who could use the extra funds to rent you one. Other equipment you’ll need include moving containers and boxes, dollies, packing and wrapping material, ropes, belts and padding. The aim should be to provide exceptional service, so it’s imperative that you look and act like a professional. Branded gear, including clothing, is a bonus.
4. The best way to run a moving business is as a licensed, professional company. Register with the USDOT and get all the necessary licensing and insurance.
5. Insure yourself. Get liability and cargo insurance to be on the safe side in case of potential losses.
6. If you’re considering storage services as part of your menu, find a secure, easily accessible space to rent. This, along with the moving truck(s) will be your biggest expenses, especially if you’re purchasing the truck/van, more so a new one.
7. Next, hire some personnel as you cannot run a moving business on your own. If you’re on a budget, consider, for instance, an able-bodied relative or close friend who has the time.
8. Promote your business. Once you’ve launched the business, you’ll need to advertise your services and get the word out there. Adopt a marketing strategy that includes a mix of both online and offline marketing methods for best effect. As well, join some local moving associations who can be a good source of leads and insights that can open your eyes.
9. Lastly, as we alluded to earlier, if you want to thrive in this sector, make customer satisfaction your top priority. That includes dispensing first-class service, offering attractive rates with NO hidden costs, and carrying yourself with professionalism. Customer recommendations will be your biggest marketing tool, so go out of your way to add a smile to every client you serve.
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